The couple's Miles Wholesale Meats business has recorded an enormous spike in sausage sales since its entry in the beef division was judged the best in Australia.

Thirty six butchers from across the nation converged on the Gold Coast recently for the national final, staged at the Kurrawa Surf Club in Broadbeach.

Hundreds of curious onlookers watched as judges poked, prodded and nibbled their way through six sausage categories to determine the 2010 national champions.

Mr Bein said he had entered every Sausage Kings competition since 2002, winning two state-level awards previously.

"We had a sneaking suspicion that we could go one better this year and win the national title," he said.

"We're on track to do 300kg of the winning beef sausages this week, and that will only increase once word of the win gets around," he said.

"I have a customer all the way from Rockhampton lined up to pick up his order of the winning sausages early next week."

Mr Bein, who started butchering in Miles 40 years ago as a 14-year-old apprentice, said the secret to a good sausage was quality raw material, and plenty of care and attention to detail during the manufacturing process.

The beef used in the Bein's shop, and in the winning sausages themselves, comes from Harry Little's Leroy Pastoral Co, Miles, predominantly Wagyu/Angus-cross cattle, all grassfed and dry-aged for a week before boning.

While some of the gourmet lines competing in this year's Sausage Kings titles from big-city butchers retailed for up to $20/kg, the Bein's offer their national award winners for a very reasonable $7.99/kg.

Mr Bein noted the strong sequence of country butchers who had done well in the Australian Meat Industry Council's Sausage Kings competition again this year.

"I think butchers in the bush invest a little more time and effort into their product. Maintaining that close relationship with the customer is critical when you don't have the volume of passing traffic that you see in the city."

Queensland's other National Sausage King title winners this year included Norm Milner, from Norm Milner Butchers, Rockhampton in the poultry section and Joey Mills, Redland Bay Quality Meats, Redland Bay in the pork division. Other national titles went to Tasmania and Western Australia.