The new boss at Australia's largest motoring organisation says an ethanol mandate is the only way to drive demand for alternative fuels in Australia.
North Coast NSW beef producer, former State politician and now head of the NRMA, Wendy Machin, believes fuel prices will always be an issue for Australian motorists.
So government must get serious about the development of an alternative fuels industry in Australia.
Her comments come just days after the NSW Government said it proposed to increase the mandatory ethanol blend in fuel from 2pc to 6pc.
The government move, while welcomed by NRMA, has been criticised by farm groups like NSW Farmers Association and the Australian Lot Feeders Association, who say they are worried about the impact on food production and prices.
Ms Machin was appointed NRMA president last week and is concerned by the slow rate of relief at the bowser for country motorists, particularly for diesel.
"We're getting more and more queries about why there is such a wide difference between diesel and petrol prices and why there isn't the same relief for diesel," Ms Machin said.
"…we were all encouraged to switch to diesel vehicles and now we're not getting any benefit for it.
"This is a huge cost for people on farms – it's costing a hell of a lot to fill up.
"It's why we're encouraging government to look at alternative fuels and develop an alternative fuels industry in Australia."
Ms Machin said if Australia could start reducing its reliance on traditional fuels then it would not be "held captive to the price fluctuations we've been seeing over the past few years".
"We've generally felt that unless ethanol is mandated, its take-up is not going to happen fast enough," she said.
"NRMA has been been inclined towards encouraging Government to push it as hard as they can.
"We feel we need something to kick along the demand.
"We know it's cheaper and the more we can get invested in developing that fuel industry the more we can push manufacturers to develop vehicles that can use E85.
"If you left it just to the market forces, it could take us a long time," Ms Machin said.
Ms Machin acknowledged there was nowhere near enough domestic produce to make enough of ethanol supplies demanded locally and NRMA would like to see the development of a local industry to meet future supply needs.
But Australian Lot Feeders' Association president, Jim Cudmore, said the NSW Government proposal to triple the existing mandate on ethanol fuel would increase grain and food prices "for negligible environmental, fuel security or regional development benefit".
"The rest of the world is moving away from Government assistance towards grain based ethanol production because the costs in terms of increased food prices, poverty and environmental problems outweigh any benefits," Mr Cudmore said.
The NSW Farmers Association said last week it supported the availability of ethanol blended petrol but believes this should be determined by market forces, not Government intervention by mandating the percentage of ethanol in petrol.